Make Your Claim

Design system v1.0

One product. One funnel. One call to action.

Make Your Claim is the consumer acquisition brand for UK motor finance (PCP & HP) compensation claims, operated by Benson Goldstein Ltd. Everything on this page is the standalone MYC identity: the colour, the type, the pill, and the rules that keep them honest.

Find Your Agreements → Download tokens ↓

Hover it. Press it. That is the entire motion spec: 8% darker, 0.98 scale, 160ms.

Compliance first. MYC is a regulated claims brand. Every figure carries its footnote qualifier on the same asset, every ad carries the free-route and fee disclosures, and the Make Your Claim mark is never locked up with the Benson Goldstein mark. Run the myc-ad-compliance-review skill before publishing any marketing asset.

House rules

The five that break a design if you get them wrong.

  • The CTA string is always “Find Your Agreements”, title case, always a full pill.
  • Every figure carries its footnote qualifier on the same asset. Never £829 without the asterisk.
  • Never lock up Make Your Claim with the Benson Goldstein mark.
  • Reversed wordmark: orange M, white letters, on brand blue only. Never redraw the mark.
  • No emoji. No em or en dashes in new copy. UK English.

Downloads

Machine-readable tokens, the LLM handoff prompt, and the media pack.

myc-design-tokens.json

Colour, type, radii, spacing and shadow tokens plus the house rules, as JSON.

myc-llm-prompt.txt

Paste-ready brand brief for handing MYC to another model or agency tool.

myc-media-pack.zip

Slide, social and email templates bundled for offline use.

Brand Guidelines.dc.html

The original design-canvas source document for this system.

Provenance & caveats

What is transcribed rather than sourced, and what still needs replacing.

  • No codebase or Figma access. Colours and type were transcribed from the live site and supplied screenshots (Sep 2026). Confirm exact values against the codebase when connected.
  • Type is substituted. Google Fonts Inter stands in for the site grotesque, pending licensed files.
  • Icons are substituted. Lucide at 2px stroke, recoloured to token colours. Replace with the real SVG set from makeyourclaim.com/icons/.
  • The wordmark is a rebuild from a 4K screenshot at 503×94. Swap for the master file when supplied. Imagery is hotlinked from the live site.
  • Slides, social and email have no source. They extend the web identity rather than reproduce an existing surface.